Inspiration Log: Entry 7

INSIDE ABBEY ROAD

Google Creative Lab – Best Navigation/Structure

https://insideabbeyroad.withgoogle.com/en

Google’s creative lab did something rather interesting with this Abbey Road segment. The site features an interactive google map that allows you to poke around the recording rooms down at Abbey Road Studios. The site is highly interactive which keeps the user occupied almost the entire time they are visiting the web page. This makes it easier to keep users on the web page because they are constantly busy with no time to become to bored or distracted.

I think that more sites should be structured like this one by Google’s creative lab. Even if it’s not a page about navigating or moving it can certainly capture a user’s attention in the blink of an eye. I honestly believe this is the way online web pages are already headed. The higher level of interaction and overall satisfaction makes it impossible to ignore this type of web page.

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